FOR PARTNERS
ТАЧ! brand book
Logos, palette, and typeface for product materials. Download the file you need or the full pack as a single archive.
Usage questions: partners@tac4.ru · press@tac4.ru
Logos
The «ТАЧ!» wordmark is the primary mark. The «!» is always Signal color. Use light text on dark backgrounds and dark text on light backgrounds.
Colors
The Ink & Signal system. Click a swatch to copy the hex to the clipboard.
Full list in the pack: COLORS.txt
Typography
Primary typeface — Manrope (400–800), license SIL OFL 1.1. Google Fonts.
How to use
Do
- Use the mark in ТАЧ! product advertising and joint co-brand materials (by agreement).
- Download files from this brand book for such partner and press materials.
- Leave clear space around the mark (about the height of the letter «T»).
- Place the wordmark on solid ink / paper / white / dark backgrounds.
- Write «ТАЧ!» with the exclamation mark in the brand color.
Don’t
- Use the logo outside product advertising and joint co-branding.
- Change the «!» color, proportions, tilt, or outline.
- Stretch, squeeze, or add shadows and gradients to the mark itself.
- Place the logo on busy photos without a solid underlay.
- Rebuild the mark in another typeface or recolor «ТАЧ» in Signal.
© ТАЧ! All rights reserved. Distribution and use of the logo are allowed only for product advertising and joint co-branding. Materials are not open-source software. Bank and other third-party logos are not included in the pack. More: Licenses, Rightsholders.