ТАЧ! Back to home

FOR PARTNERS

ТАЧ! brand book

Logos, palette, and typeface for product materials. Download the file you need or the full pack as a single archive.

Usage questions: partners@tac4.ru · press@tac4.ru

Logos

The «ТАЧ!» wordmark is the primary mark. The «!» is always Signal color. Use light text on dark backgrounds and dark text on light backgrounds.

Wordmark — dark background

White text + green «!». For hero, dark banners, presentations.

SVG

Wordmark — light background

Dark text + green «!». For light layouts and documents.

Icon (favicon)

Hex + «T!». For browser tabs, avatars, and square placements.

App icon

Android launcher: square, round, and foreground. Source 128×128 is in the pack.

Colors

The Ink & Signal system. Click a swatch to copy the hex to the clipboard.

Full list in the pack: COLORS.txt

Typography

Primary typeface — Manrope (400–800), license SIL OFL 1.1. Google Fonts.

How to use

Do

  • Use the mark in ТАЧ! product advertising and joint co-brand materials (by agreement).
  • Download files from this brand book for such partner and press materials.
  • Leave clear space around the mark (about the height of the letter «T»).
  • Place the wordmark on solid ink / paper / white / dark backgrounds.
  • Write «ТАЧ!» with the exclamation mark in the brand color.

Don’t

  • Use the logo outside product advertising and joint co-branding.
  • Change the «!» color, proportions, tilt, or outline.
  • Stretch, squeeze, or add shadows and gradients to the mark itself.
  • Place the logo on busy photos without a solid underlay.
  • Rebuild the mark in another typeface or recolor «ТАЧ» in Signal.